We use marketing automation platforms for sending emails. These platforms and other email clients track behavior related to those emails, including whether you have received or opened the email, opened an attachment or clicked a link in the email, or forwarded the email. If you do not want us to collect this information from future marketing emails, please contact us or unsubscribe through the link on the bottom of the email you received (either option may apply).
a) The Newsletter Consent Statement (Statement) applies to all BRTK Inc. websites and to our mobile apps that reference this Statement, either in the information provided with them or the contractual terms that govern your use of these apps.
b) This Statement applies to the processing of e-mail addresses as personal information submitted to us by, provided to us by, or otherwise collected by us from visitors and users of the various products, sites, services, events, subscribers to newsletters; and suppliers and business partners and their representatives.
We process information that identifies you which is submitted to us, provided to us, or otherwise collected by us. This includes information such as:
- Your email address
- Unique identifiers such as customer numbers, mobile device identifiers, or cookie ID on your browser
- Data from surveys and publicly available information, such as social media posts
- IP address and information that may be derived from IP addresses or other device identifiers, such as geographic location
- Location information for a product or a mobile device with an installed app
- Information about a device you use, such as browser, device type, operating system, the presence or use of "apps", screen resolution, and the preferred language
- Data related to your use of and interaction with the sites, such as advertisements clicked or viewed, sites and content areas, date and time of activities or the web search used to locate and navigate to a site.
Information is collected directly from you through subscribing to our newsletter, ordering products or services, personal interactions, registrations for events or websites, or correspondence with us. Information is collected from your interactions with and use of our websites, apps, and products and services. We complement information we receive directly from you with information from other sources, in accordance with applicable law. Furthermore, we obtain contact details, professional information, commercial information and behavioral data from business contact databases, publicly available resources, social networking websites and marketing service providers.
When you are registered to use a product (software or hardware) for which we provide updates to you, we may process information about your product on which you may have it installed (including your IP address), product serial number and the unique ID of the device of installation. Some of our apps connect to our servers and offer you the ability to install updates to the app, either in the background or upon your confirmation. We may keep track of information such as whether an update was successful or not. We may also use information collected through activation or app updates to validate that you hold a valid license to our product and confirm that it is genuine and properly licensed.
We use marketing automation platforms for sending emails. These platforms and other email clients track behavior related to those emails, including whether you have received or opened the email, opened an attachment or clicked a link in the email, or forwarded the email. If you do not want us to collect this information from future marketing emails, you can notify us or you can unsubscribe from the email newsletter you received.
We use the information we collect about you:
- Providing you with our apps and websites for which you have registered or which you have purchased or licensed, as well as any products, software, services, support, or information you have requested, purchased or licensed from us.
- Performing our obligations to our clients who have purchased or licensed products, software and/or services used by you.
- To deliver you services, products, and support as necessary to perform the contract governing your use of our applications or to communicate with you.
- Improving our products, software, services, websites and apps and their user experience by analyzing their use to deliver a more personalized experience.
- Generating de-identified and/or anonymized information about you or other users, and information that does not identify any individual or device, which may be used by us, our affiliates, and others without restriction.
- Diagnosing problems in our products, software, services, apps and websites and notifying you of fixes.
- Tailoring a website, app, or ad to your likely interests.
- Providing you with functionality and/or marketing specific to your location.
- Communicating with you with regards to your business relationship with us, for example, when a contract is established or performed, or notifying you when subscriptions expire.
- Keeping you informed about our company, our product updates, new app releases, special offers, and similar information.
- Conducting market research about our customers, their interests, and the effectiveness of our marketing campaigns.
- Using your personal and behavioral data, to improve user experience of our products, software, services, websites and apps and to identify other persons that respond similarly.
For personal information collected about you in the EU, our basis for processing is the following:
- We process personal information for marketing and sales activities based on your consent where so indicated on our sites at the time your personal information was collected, or further to our legitimate interest to market and promote our products and services.
- We rely on our legitimate interest to analyze, develop, improve and optimize our sites, products and services.
a) Data access
We rely on other companies for a variety of reasons. We work with third party service providers, such as specialist companies in the area of supporting our business processes. Some of these third party providers have access to your personal information in order to provide services to you on our behalf. Under our contracts with these service providers, they are not permitted to use your information for their own purposes.
We may also share your personal information:
- With third party providers (i.e. contractors or agencies) hired to deliver our marketing programs on our behalf.
- If a company buys us or merges with us or we sell a part of our business and transfer customer information as part of this business.
- When you agree to the sharing.
b) Do you transfer my personal information across national borders?
We may transfer your personal information across national borders to other countries in compliance with applicable laws, we rely on Standard Contractual Clauses, and your consent.
We also receive some data in reliance on other compliance mechanisms, including data processing agreements based on the EU Standard Contractual Clauses.
a) Retention periods
Your personal data will be retained as long as necessary to provide you with the services requested. When we no longer need to use your personal data to comply with contractual or statutory obligations, we will remove it from our systems and records.
b) Is my personal information secure?
We provide reasonable administrative, technical, and physical security controls to protect your personal information.
We restrict access to your personal information to our authorized employees, agents, and/or third party providers as necessary to fulfill our legal and business obligations and to provide you with information about our products, software, websites, services and apps.
c) Where do you store my personal information?
Your personal information and files are stored on our servers and the servers of our third party providers we hire to provide services to us. Your personal information may be transferred across national borders because we can have servers located worldwide, and the companies we hire to help us run our business are located in different countries around the world.
Right to know/access: We acknowledge that California consumers have the right to know the categories and purposes of personal information collected, sold or otherwise disclosed by us and the right to request that we provide you with a copy of the personal information we hold about you (and if information is provided electronically, to provide it to you in a portable format) (the “right to access”).
Right to correct: We acknowledge that California consumers have the right to correct any inaccurate personal information about you held by us. Many of our software, services, websites and apps allow you to edit your personal information by accessing "my account," "my profile," or a similar feature of the app or website.
Right to deletion: We acknowledge that California consumers have the right to request deletion of their personal information from our systems and we will do so unless we are required to retain such information in order to provide services to you, we require such information to comply with our legal and business obligations under applicable law, or where retention is otherwise permitted for a valid purpose under California Consumer Privacy Act (CCPA) or its implementing regulations.
Right to opt-out: Although none of the information noted above is sold, we acknowledge that California consumers have the right to direct us not to sell or share (as those terms are defined under CCPA) your Personal Information covered by CCPA. Consumers in other states may also be entitled to opt out of the sharing of their Personal Information for targeted advertising.
Certain other statutory rights
You may have additional statutory rights under applicable law with regards to your personal information, including:
- The right to access – this means you can request that we provide you with a copy of the personal information we hold about you
- The right to correct – this means that you may ask us to correct any mistakes in that information, update your preferences, and/or to delete certain personal information.
- The right to opt out – this means you may manage your preferences with regards to any marketing communications you receive from us, including your right to unsubscribe from receiving marketing communications at any time. This includes your right to request that we remove your email address from our marketing database.
- The right to delete (erase) – this means you may ask us to delete your information from our systems and we will do so unless we are required to retain such information in order to provide services or the app to you or we require such information to comply with our legal and business obligations under applicable law.
- The right to transfer – this means you may request that we provide you a copy of your personal information, in a commonly used and machine readable format, to be provided to you or to a third party you specify.
d) Children’s online privacy protection act
In compliance with the US Children’s Online Privacy Protection Act, 15 U.S.C. § 6501.06 and 16 C.F.R. §§ 312.1 – 312.12, our websites and apps are not intended for children under 13 years of age, and we do not knowingly collect personal information from children under 13. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. By using our website or app, you represent that you are not younger than 13.
We give you choices regarding our marketing practices. If you have consented that we directly market to you per email, you can withdraw this consent at any time by notifying us. You can let us know if you no longer want to receive marketing information. If you are a business customer and have consented to our resellers and authorized sales partners sending you marketing communications, we will make the required information available to the relevant channel partner unless you tell us not to.
From time to time we may change this Statement to use or share your personal information in a different way. If we do, the links are available to the most recent version of our Statement on our websites (which are generally found in the footer of the website). For new users, the change will become effective upon posting. For existing users, if the change is significant, it will become effective 30 days after posting. We encourage you to periodically review the Statement for the latest information on our privacy practices.
You can contact us by email or by our contact channels provided on our website.
Last updated: August 2025